32Red Casino wins a 3 year long legal battle over William Hill Casino

Jan 25, 2012

32Red against William Hill

The three-year battle between William Hill Casino and 32Red Casino is over, British Court of Appeals ruled in favor of 32Red.

32Red Casino has already been handed a positive ruling back in October 2011, but William Hill Casino appealed the decision and only recently 32Red managed to defend its intellectual property rights once and for all.

The ruling declared that William Hill’s 32Vegas brand (later renamed to 21Nova) infringed two of 32Red’s trademarks. The Court of Appeals stated that William Hill took unfair advantage or 32Red’s trademarks. The court described the case in the following words: "A full-scale, wide-ranging attack on the Judge's analysis and conclusions on virtually every aspect of his judgment.”

William Hill’s appeal was declined in its entirety and 32Red received all costs associated with the appeal including the initial payment of GBP 70,000.

Another ruling is scheduled to take place soon in High Court, where damages and cost liabilities relating to the original case will be assessed.

32Red Casino CEO, Ed Ware, commented the result: "We are delighted that the Court of Appeal has categorically dismissed William Hill's appeal. The success of our cross-appeal is also very satisfying. Quite correctly, the Court of Appeal's judgment also supported the view that taking advantage of a well known brand such as 32Red is not acceptable.”

He went on to add: "This judgment further underlines our Intellectual Property Rights and should deter other operators from infringing our trade marks. We are now focused on concluding this matter with William Hill and have already begun preparations for the inquiry into damages."

Both 32Red Casino and William Hill Casino seem to be unaffected by the proceeding as both popular online casino gambling destinations are operating in normal regime. Members of both online casinos are welcome to take advantage of extensive gambling propositions and enjoy a long list of bonuses and promotions.

Join 32Red Casino today to celebrate the win over William Hill and receive a 160% Max. $160 welcome bonus. Those, sympathetic to William Hill’s cause can sign-up at William Hill Casino to grab a 100% Max. £150 first-deposit bonus.