JackpotJoy internet ad was declared misleading in UK

Aug 19, 2011

JackpotJoy ad declared misleading

The latest ad from online bingo UK site JackpotJoy was declared misleading and cannot be displayed in the original format.

The UK Advertising Standards Authority (ASA) reviewed the latest JackpotJoy internet display ad and ruled that the ad is misleading. The ad read: “Deposit GBP10 get GBP20 plus a guaranteed win up to GBP10,000! Join now and we’ll double your deposit.”

A complaint has been made that the ad didn’t make it clear that a deposit was needed in order to take advantage of the offer. ASA took the side of the complainant and said that the requirement to make a deposit should appear in the ad, rather than in the terms and conditions.

This ruling didn’t affect JackpotJoy’s operations and it continues to provide its members lots of online bingo fun. Join JackpotJoy today and receive a 200% Max. $200 welcome bonus.

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